Working towards the 💡

Getting a team together and framing a shared vision for your product is the most exciting part of the whole lifecycle. A level playing field of knowledge-building and context-setting, followed by diligent walkthroughs, note-taking, and the beginnings of eureka moments – from anyone in the team. There’s no better feeling.

As they say, first we ensure we make the right thing, then we ensure we make the thing right.

A table of personas from a workshop